Get your systems ready for Hurricane Irene by Carolyn Flaherty

Fitting in one last ride on a major swell isn't how most of us gear up for a hurricane. However, that is exactly what a surfer on North Carolina's Outer Banks did on Aug. 24 before the anticipated arrival of Hurricane Irene, (picture by Reza Marvashti / AP).

For the rest of us, we may be filling propane tanks, buying batteries, candles, stocking up on some non-perishables and bringing in lawn furniture. However, if you are a business owner, you should also consider preparing your systems. We are a paperless organization, which simplifies our disaster recovery plan. However, we are still taking steps to backup our server and ensure employees have their lap tops and client data secure. We would like to take the time to remind our clients and the community at large to do the same.

For an up to date forecast and insights on Irene; visit MSNBC at the below link:

http://www.msnbc.msn.com/id/44270712/ns/weather/?GT1=43001

We are glad to tell our clients that their records are safe and wish everyone a safe weekend.

How is PRR Different from Other Firms by John Ratcliffe

In business differentiating yourself from the competition is an important factor in winning business. Therefore, much time is dedicated to the rhetoric of branding, marketing and differentiating. It is one thing to talk the talk and another to walk the walk. I truly feel our firm is much different than other small firms.

Our largest distinguishing factor is our staff. Most of the staff has been with the firm since it started in 2000 and the majority of those people have been together much longer than that in one of the two firms that combined to make PRR. Most of our workforce began their careers with large international firms where they gained valuable knowledge, skills and an excellent work ethic. However, they eventually found that they wanted a different lifestyle closer to home, primarily to start a family. Working for PRR affords them the opportunity to balance a family life and a professional career.

Our people came for the promise of life quality and they stay because we deliver on our promises. Everyone appreciates the flexibility our firm provides but realizes that the clients need to be served and work needs to get done. As a result, we all work together as a team to meet these goals.

In addition to longevity with our firm, you will find that our staff has acquired valuable professional experience prior to joining PRR. Furthermore, almost all of the staff are certified public accountants, some with master's degrees and all who keep current by maintaining continuing education hours annually. Our personnel learned specialized skills, brought those to PRR and then applied their proficiencies to other more general and diverse projects. Therefore, as a team, we collaborate to quickly understand a client’s situation and offer sound expert advice.

While other firms typically staff accounting and audit engagements with people who have less than two years experience; our workforce is seasoned and requires minimal instruction. With trained and knowledgeable people, we are able to hurdle the learning curve that so often requires substantial time and disruption to the client’s employees. Our approach is comparatively seamless, particularly because we strive to schedule jobs with the same staff year after year.

The diverse professional background of our staff and the services we are therefore able to provide also set us apart. It is rare to see a firm our size offer the expanse of services we do. Through the skills of our staff we are able to provide extensive accounting, auditing, tax and management advisory services.

For example Elaine Renzi and myself have broad experience in audits for non-profits including organizations that receive federal funds. I also manage the firm's audits of broker dealers reporting to FINRA and have amassed considerable technology systems knowledge. Glenn Anderson is our management advisor consultant and is extremely talented at digging into your books detail. Karla Hopkins is our tax partner and has extensive experience in all aspects of taxation including multi-state taxation. Laticia Michelson is multi-talented practicing in all areas including taxation, auditing and management advisory services. Carolyn Flaherty is our partnership specialist and also a talented writer. Andrea Hottleman is involved in our accounting and auditing practice but also holds a masters degree in taxation. We are a PCAOB registered firm and Members of the American Horse Council. Our staff is always eager to take on new assignments that challenge them professionally.

Another factor that separates us from our competition is our commitment to utilizing the latest technology to service our clients. This past year we launched a client portal to allow for secure exchange of data between ourselves and our clients; we rolled out a social media campaign before many firms had considered it, (follow us on your favorite social platform: we are on Linked In, Facebook and Twitter); we were at the forefront of paperless engagements while many firms are just starting to adopt, and we have developed a communication structure that allows us to quickly respond to clients. We take pride in finding innovative ways to make the client experience more efficient and enjoyable.

Finally, we all take the team approach very seriously. The atmosphere at PRR is a caring environment. We do not compete with each other, but work to make the firm better as a whole. The staff willingly assists with each other's assignments and supports each other. We all ensure that when one member of the team is unavailable for personal or professional reasons, their clients are serviced and cared for as if they were their own; sort of our own "no client gets left behind" policy! When you do business with any one member of PRR, you gain access to the whole team and all our expertise.

To learn more about our firm check out our website at www.prrllc.net.

When is Entertainment "Ordinary & Necessary?" by Karla Hopkins

Most business owners deduct expenses for entertaining clients, customers, or employees. Have you ever wondered what the letter of the law is when it comes to these deductions? Below are the requirements that you should consider when taking and documenting an entertainment deduction:
You can deduct entertainment expenses only if they are both ORDINARY AND NECESSARY AND meet ONE of the following tests:
• Directly-related test
• Associated test

An ordinary expense is one that is common and accepted in your trade or business. A necessary expense is one that is helpful and appropriate for your business. An expense does not have to be required to be considered necessary.

Directly-Related Test
To meet the directly-related test for entertainment expenses you must show that:
• The main purpose of the combined business and entertainment was the active conduct of business,
• You did engage in business with the person during the entertainment period, and
• You had more than a general expectation of getting income or some other specific business benefit at some future time.

It is not necessary to devote more time to business than to entertainment. However, if the business discussion is only incidental to the entertainment, the entertainment expenses do not meet the directly-related test. You do not have to show that business income or other business benefit actually resulted from each entertainment expense.

Clear business setting - If the entertainment takes place in a clear business setting and is for your business or work, the expenses are considered directly related to your business or work. The following situations are examples of entertainment in a clear business setting:
• Entertainment in a hospitality room at a convention where business goodwill is created through the display or discussion of business products.
• Entertainment that is mainly a price rebate on the sale of your products (such as a restaurant owner providing an occasional free meal to a loyal customer).
• Entertainment of a clear business nature occurring under circumstances where there is no meaningful personal or social relationship between you and the persons entertained. An example is entertainment of business and civic leaders at the opening of a new hotel or play when the purpose is to get business publicity rather than to create or maintain the goodwill of the persons entertained.

Expenses not considered directly related - Entertainment expenses generally are not considered directly related if you are not present or in situations where there are substantial distractions that generally prevent you from actively conducting business. The following are examples of situations where there are substantial distractions:
• A meeting or discussion at a nightclub, theater, or sporting event.
• A meeting or discussion during what is essentially a social gathering, such as a cocktail party.
• A meeting with a group that includes persons who are not business associates at places such as cocktail lounges, country clubs, golf clubs, athletic clubs, or vacation resorts.


Associated Test
Even if your expenses do not meet the directly-related test, they may meet the associated test.
To meet the associated test for entertainment expenses, you must show that the entertainment is:
• Associated with the active conduct of your trade or business, and
• Directly before or after a substantial business discussion.

Associated with trade or business - Generally, an expense is associated with the active conduct of your trade or business if you can show that you had a clear business purpose for having the expense. The purpose may be to get new business or to encourage the continuation of an existing business relationship.

Substantial business discussion - Whether a business discussion is substantial depends on the facts of each case. A business discussion will not be considered substantial unless you can show that you actively engaged in the discussion, meeting, negotiation, or other business transaction to get income or some other specific business benefit.

The meeting does not have to be for any specified length of time, but you must show that the business discussion was substantial in relation to the meal or entertainment. It is not necessary that you devote more time to business than to entertainment. You do not have to discuss business during the meal or entertainment.

Meetings at conventions - You are considered to have a substantial business discussion if you attend meetings at a convention or similar event, or at a trade or business meeting sponsored and conducted by a business or professional organization. However, your reason for attending the convention or meeting must be to further your trade or business. The organization that sponsors the convention or meeting must schedule a program of business activities that is the main activity of the convention or meeting.

Directly before or after business discussion - If the entertainment is held on the same day as the business discussion, it is considered to be held directly before or after the business discussion.

50% Limit - In general, you can deduct only 50% of your business-related meal and entertainment expenses. The 50% limit applies to employees or their employers, and to self-employed persons.

The 50% limit applies to business meals or entertainment expenses you have while:
• Traveling away from home (whether eating alone or with others) on business,
• Entertaining customers at your place of business, a restaurant, or other location, or
• Attending a business convention or reception, business meeting, or business luncheon at a club.

What Entertainment Expenses Are Deductible?
Entertainment - Entertainment includes any activity generally considered to provide entertainment, amusement, or recreation. Examples include entertaining guests at nightclubs; at social, athletic, and sporting clubs; at theaters; at sporting events; on yachts; or on hunting, fishing, vacation, and similar trips.

Entertainment also may include meeting personal, living, or family needs of individuals, such as providing meals, a hotel suite, or a car to customers or their families.

A meal as a form of entertainment - Entertainment includes the cost of a meal you provide to a customer or client, whether the meal is a part of other entertainment or by itself. A meal expense includes the cost of food, beverages, taxes, and tips for the meal. To deduct an entertainment-related meal, you or your employee must be present when the food or beverages are provided.

Trade association meetings - You can deduct entertainment expenses that are directly related to and necessary for attending business meetings or conventions of certain exempt organizations if the expenses of your attendance are related to your active trade or business. These organizations include business leagues, chambers of commerce, real estate boards, trade associations, and professional associations.

Entertainment tickets - Generally, you cannot deduct more than the face value of an entertainment ticket, even if you paid a higher price. For example, you cannot deduct service fees you pay to ticket agencies or brokers or any amount over the face value of the tickets you pay to scalpers.

What Entertainment Expenses Are Not Deductible?
Club dues and membership fees - You cannot deduct dues (including initiation fees) for membership in any club organized for:
• Business,
• Pleasure,
• Recreation, or
• Other social purpose.
You cannot deduct dues paid to:
• Country clubs,
• Golf and athletic clubs,
• Airline clubs,
• Hotel clubs, and
• Clubs operated to provide meals under circumstances generally considered to be conducive to business discussions

The IRS does pay attention to meals and entertainment expenses so it is important for taxpayers to understand the rules regarding what is deductible and what is not and also to maintain adequate records of the cost and business purpose of all meals and entertainment expenses.

Avoid Paying Taxes Twice on Reinvested Dividends by Karla Hopkins & Carolyn Flaherty

Many taxpayers get tripped up on this issue and end up unnecessarily paying tax on the same earnings twice. The key to avoiding double taxation on reinvested dividends is to keep track of the tax basis of your mutual fund investments. Your initial basis is what you pay for shares and your basis increases with each subsequent investment and each time dividends are reinvested in additional shares, (most mutual funds are set to automatically reinvest your dividends).

Some taxpayers neglect to increase the basis of their investment for dividends reinvested over time and therefore pay tax when the dividend is issued and again when the shares are sold, (when the reinvested dividends are not accounted for, the basis used to calculate tax is lower than it should be and therefore the taxable gain claimed is higher).

Many mutual fund companies now track an average tax basis for investors, however maintaining your own records can give you more flexibility to control your tax gains and losses. Average cost is only one method that can be used to determine your cost basis upon sale of shares. You can also specifically identify shares; choose the oldest shares in a "first in first out" method or newest shares, ("Last in first out"). Once you select a method to identify shares you must be consistent in its application. Specific identification gives you the most flexibility but also requires the most record keeping.

The flexibility of specific identification can be valuable for tax planning. For example, in a year that you have other gains, you may wish to offset the gains with losses and vice versa. If you sell a portion of the mutual fund, choosing those shares with the highest basis would lower your gain and selling those with lowest basis will increase your gain.

The general period of time that the IRS can audit your return is three years. However, you must be able to support amounts claimed on your return. Therefore, you must keep records until the actual liquidation of your investment without regard to the three year audit period. In other words, maintain records from the date of your original investment until the date you liquidate all shares in a mutual fund and then for an additional three year period in case you are selected for audit. Documentation and organization is imperative.

We suggest that you create an investment folder for each mutual fund and at a minimum keep the year-end statement for the fund that includes the share activity, purchases, sales and reinvestments for the whole year. Better still, maintain and update a spreadsheet or personal financial package like Quicken with your investment records. This way, in 10 years when you are liquidating shares, it is not overwhelming to determine your cost basis. Moreover you will have the information available to ascertain, with the assistance of your tax advisor, the most tax effective method for cost identification.

Inherited IRA's by Karla Hopkins

When an owner of an IRA dies, the monies in the IRA must be distributed to the owner's beneficiaries. Post-death distributions made to beneficiaries are subject to the general income tax treatment of all IRA distributions. Therefore, maximizing the deferral period that could be available for the distribution of an IRA can be an important tax savings tool.

The options available for deferring post-death distributions depend on the beneficiary's relationship to the deceased owner and whether the death occurred before or after the decedent had began their minimum required distributions (age 70 1/2). There is greater flexibility if the owner dies before reaching 70 1/2.

IRA beneficiaries are divided into two categories; a surviving spouse or all other beneficiaries (non-spousal).

A nonspousal beneficiary is either a "designated beneficiary" or a beneficiary of a decedent's will. A nonspousal beneficiary does not have the option of treating an IRA as their own. Therefore, the beneficiary may not make contributions into the account or roll the account into another IRA account. The title of the account must remain in the decedent's name throughout the entire distribution period.

If an IRA owner dies before reaching 70 1/2 the beneficiary that is not a "designated beneficiary" must withdraw the IRA over a five year period of time. If the beneficiary is a "designated beneficiary" they have the option to take distributions out over their own life expectancy.

A spouse has two options for an inherited IRA. The first is identical to the above rules for a nonspouse. The second is to treat the IRA as their own and redetermine the distribution period based on their own life expectancy which could potentially be significantly longer than the decedent's.

If an IRA owner dies after reaching 70 1/2 and has begun their required distributions, the IRA that is inherited is not afforded any flexibility regarding the starting date for the minimum distributions. The rules maximize the deferral period by allowing the longest life expectancy to be employed in the distribution period.

If the beneficiary is the spouse, the distributions must continue based on the longer of the surviving spouse's life expectancy or the deceased owner's life expectancy as of the year of death from the Single Life Expectancy Table. The five year rule of distribution is not available.

If there is no designated beneficiary, distributions continue using the deceased owner's life expectancy in the year of death using the Single Life Expectancy Table which is shorter than the Uniform Life Table. The five year rule of distribution is not available.


If there is a nonspouse designated beneficiary the required distributions continue over the longer of the fixed life expectancy of the designated beneficiary or the life expectancy of the deceased over a shorter Single Life Expectancy Table. The five year rule of distribution is not available.

Understanding the IRA distribution rules can be an important tax planning step. Not naming a beneficiary presents missed opportunities to defer distributions over longer life expectancies. Certain estate planning measures will be critical to extending the required distribution period. The most important is naming the beneficiary which is especially crucial when the owner dies before before the required distribution date. In addition to the above alternatives regarding the distribution period, there may be opportunities to delay the start date of a distribution cycle.

We recommend that you take the time to review your beneficiary options for your IRA accounts periodically to ensure that you and your beneficiaries will receive the most tax advantaged options for distributions.